Blog
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What’s Really Inside Protein Bars? Peeling Back the Curtain
Most high-protein bars are built around one flashy claim. Learn the hidden tradeoffs, what to look for on labels, and what a bar “built like food” really means.
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Beef Tallow Protein Bars and GLP-1s: Why They Can Feel Too Heavy
Beef tallow is trending in “clean” protein bars—but if you’re using GLP-1s, tallow-forward, high-fat bars can feel unusually heavy. Here’s a quick label check to choose a more balanced small-meal bar.
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Maitake Mushroom for Gut Health + Immunity | ABC 360 A Bar
Meet Maitake—the “dancing mushroom” inside our ABC 360 "A" Bar. Learn how it supports gut health, nutrient absorption, and immune support for steady, functional fuel any time of day.
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Protein Bar vs. Protein Meal Bar: Why the Difference Matters
ABC 360 is a Protein Meal Bar - a protein bar built like food. With balanced macros, 26 essential vitamins & minerals, and thoughtfully selected ingredients (including adaptogens), it’s designed for steadier energy and better staying power.
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Why Marine Collagen?: The Untold Story of Protein
Most bars on the market use whey, soy, or even beef tallow as their main protein or binding source. There’s a reason for that - they’re cheap, easy to blend, and available by the ton. But there’s also a reason we don’t. 🧪...
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Complete Nutrition On-the-Go
Why Meal-Level Nutrition in a Bar Matters In the fast-evolving world of wellness, few truths are as clear as this: you can’t afford to sacrifice nutrition for convenience. That’s exactly why the ABC 360 Bar is engineered—by data-driven experts—for the...